
Serious and effective training no longer requires an expensive gym membership. It can happen anytime, without spending a penny — and KOMPAN’s outdoor fitness spaces are open to everyone.
That is the message behind this global brand campaign, which not only gave our camera crew a workout, but also put our post-production team through its paces with 117 different versions created for 13 markets.
Team Goodwill was fully switched on when filming took place over two beautiful late-summer days.















DIRECTOR & EDITOR
Peter Bjerre Salling
EXECUTIVE PRODUCER
Abbi Moreno
PRODUCER
Terese Bröchner Christensen
DIRECTOR OF PHOTOGRAPHY & COLORIST
Asbjørn Kiel
B-CAMERA
Hannibal Struckmann
GAFFER
Kristoffer Bak Nielsen
MAKEUP ARTIST
Felicia Sofia Jensen
STYLIST
Helle Høgh
C-CAMERA
Rasmus Henriksen
SOUND DESIGN
Patrick Vejen